Locals in Split are growing tired of the city’s reputation as a party destination, attracting rowdy tourists who are only interested in drinking and partying rather than exploring the local culture or attractions. The influx of short-term visitors has driven up rents, making it difficult for younger people to find affordable housing and start families. This has put a strain on the local economy and eroded the city’s identity, with many traditional local businesses being replaced by tourist-oriented establishments.
The tourism industry in Split is a double-edged sword, providing economic benefits but also causing social disruptions for locals. While tourism has revitalized the Old Town and Diocletian’s Palace, it has also pushed out long-time residents and changed the character of the city. Locals are feeling the impact of younger tourists who flock to the city for music festivals, driving prices up and making it difficult for them to enjoy their own city center.
Despite the challenges posed by tourism, locals in Split recognize the importance of the industry to the city’s economy. Many rely on tourism for their livelihood, particularly during the busy summer season when they make the bulk of their yearly income. However, there is a recognition that tourism needs to be managed more sustainably to preserve the quality of life for residents and ensure the long-term viability of the industry.
In response to growing tensions around overtourism, the Tourist Board of Split commissioned a study to assess the tourism carrying capacity of the city. The study identified areas of concern, such as overcrowding in the city center, and recommended measures to regulate accommodation options and curb anti-social behavior. Initiatives like the ‘Respect & Enjoy’ campaign aim to promote responsible tourism practices and attract visitors outside of the peak summer months.
Local authorities in Split are taking steps to make tourism more sustainable and reduce the negative impacts on residents. They have implemented regulations on accommodation options, increased security measures to address anti-social behavior, and engaged accommodation providers in setting clearer guidelines for guest behavior. Efforts are being made to strike a balance between supporting a thriving tourism industry and preserving the quality of life for residents.
Ultimately, Split is working towards a more sustainable approach to tourism that benefits both visitors and residents. The goal is to ensure that tourism development is socially, ecologically, and economically sustainable, with a focus on improving the quality of life for residents. By promoting responsible tourism practices and managing the influx of tourists more effectively, the city hopes to maintain its appeal as a popular destination while also preserving its unique identity and culture.