Transcend Capital Advisors, led by Brian Gorczynski, has quickly made a name for itself in the wealth management industry, with custodied assets totaling $2.9 billion. Gorczynski, a finance and business graduate from Boston College and Harvard, joined the firm in 2021 after a successful career in private equity. The firm, founded in 2019 by a group of partners including Duncan Niederauer, former NYSE CEO, serves over 1,000 clients with a team of 40 employees spread across offices in New Jersey, Michigan, and Florida.

One way Transcend sets itself apart is through its sponsorship of top junior and amateur golfers under the age of 20. What started as a philanthropic initiative has now become a significant operation, with the firm providing financial support to young athletes in exchange for marketing opportunities. The sponsorship program has been a hit with clients, who enjoy supporting the talented young golfers. With the recent Supreme Court decision allowing student-athletes to profit from their name, image, and likeness, Transcend has found a unique way to support and promote these athletes.

Gorczynski believes Transcend’s competitive edge lies in the diverse investment backgrounds of its partners, which allows the firm to bring clients exclusive investment opportunities from their networks. The firm focuses on alternative investments such as private credit, private equity, and real estate, with a particular emphasis on reinsurance, particularly in catastrophic weather insurance. By staying ahead of market trends, Gorczynski and his team are able to negotiate favorable terms for their clients, enhancing their returns.

Looking ahead, Transcend is cautious about the current market environment, with S&P 500 valuations at 23x forward earnings. Gorczynski believes that relying solely on public markets is limiting, as most companies in the country are private. Therefore, the firm emphasizes the importance of diversifying portfolios with alternative investments to mitigate risk and maximize returns. He points out that many sophisticated investors allocate a significant portion of their portfolios to alternatives, and individual investors should consider following suit to achieve long-term financial success.

In a time when traditional 60/40 portfolios may not be as effective, Gorczynski advises clients to explore alternative investment options to enhance their portfolios. By diversifying and including a mix of asset classes, including alternative investments, individuals can better position themselves for success and navigate periods of market volatility. Transcend’s investment philosophy focuses on providing clients with unique opportunities that are not readily available to the average investor, helping them achieve their financial goals while minimizing risk. With a strong team and a commitment to innovation, Transcend Capital Advisors continues to make a mark in the competitive wealth management industry.

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