Otaru, a small port city in Japan, is experiencing issues with overcrowding and disruptive tourist behavior, prompting the hiring of security guards to manage visitors, especially during the Lunar New Year Spring Festival. The city, known for its picturesque canal and well-preserved warehouses, is popular among tourists seeking Instagram-worthy shots. In response to overtourism, guards are being stationed at key locations to prevent visitors from congesting the area and engaging in risky behaviors to get the perfect photo.
The impact of overtourism in Japan is reflected in the increasing number of visitors, with data from the Japan National Tourism Organisation showing a record-breaking 33.38 million visitors in 2024 alone. The death of a tourist who was struck by a train while taking photos on the tracks has raised concerns about visitor safety and the need to address disruptive behaviors. Locals have expressed frustration over tourists interfering with local customs, such as blocking roads for photos and disregarding safety precautions.
In an effort to manage overtourism and curb disruptive behavior, security measures have been implemented in Otaru and other tourist destinations in Japan. Security guards are stationed at popular locations, holding multilingual signs to remind tourists to respect private property and avoid obstructing roads while taking selfies. These measures are expected to remain in place until the end of March, with local police increasing patrols to ensure visitor compliance and safety. The move reflects a broader concern about the environmental and social impact of increasing tourist numbers, especially during peak seasons like the Lunar New Year.
Japan is not the only country facing challenges with overtourism, as other popular destinations like Kawaguchiko, near Mount Fuji, have also implemented measures to manage tourist behavior. In response to the influx of tourists vying for the perfect shot of the iconic mountain, local officials have constructed a black screen to block views and deter crowds, litter, and trespassing. Additionally, etiquette guidance for foreign tourists has been rolled out to promote respectful travel practices and address concerns about disruptive behaviors. Signs in busy areas remind visitors to observe local customs, be mindful of their surroundings when taking photos, and avoid disrupting the flow of pedestrian traffic.
The drastic measures taken by Otaru and other tourist destinations in Japan underscore the urgent need to address overtourism and its negative impact on local communities, infrastructure, and safety. As visitor numbers continue to rise, local authorities are increasingly focused on managing tourist behavior and promoting responsible travel practices. By deploying security guards, implementing signage, and distributing informational materials, Japan is taking steps to balance the economic benefits of tourism with the need to protect cultural heritage and natural environments from the adverse effects of overcrowding and disruptive behavior. These efforts reflect a growing awareness of the importance of sustainable tourism practices in preserving the unique attractions that draw visitors to Japan.
