On April 1, McDonald’s announced a special promotion tied to the release of A Minecraft Movie, which stars Jack Black and Jason Momoa. The promotion includes a Minecraft-themed Happy Meal that comes with 12 film-inspired figurines or Block World toys. Some of the toys include the Big Mac Crystal, Birdie Wings, Fry Helmet, Grimace Egg, Soda Potion, and Zombie Hamburglar. Each Happy Meal also includes a scannable code that unlocks an exclusive digital game. In addition to the Happy Meal, there is also an adult-oriented Minecraft Movie Meal that includes a Big Mac or 10-piece McNuggets, medium fries, a drink, and one of six collectible Minecraft items. Each item comes with a matching card and code that can be redeemed to unlock the corresponding skin in the game.
Customers who purchase the Minecraft Movie Meal will also receive a one-time redeemable code to unlock the McDonald’s Add-On pack in Minecraft. This pack includes McDonaldland characters, builds, and tools that can be used in the game. As part of the promotion, McDonald’s has introduced a new limited-edition McNugget sauce called the Nether Flame Sauce. This hot sauce is made with crushed red pepper, garlic, and cayenne pepper, and is named after The Nether, Minecraft’s hell-like dimension. Fans can order this sauce with any food item on the menu.
The Nether Flame Sauce is a nod to the fiery realm in Minecraft and adds an extra element of heat to the menu. This limited-edition sauce can be paired with any food item at McDonald’s, allowing customers to elevate their meal with a fiery kick. In addition to the special sauce, customers can also enjoy the exclusive digital game that comes with every Happy Meal purchase. The game can be unlocked using the scannable code provided with the Happy Meal, giving players access to a unique gaming experience inspired by the Minecraft Movie.
Overall, the promotion aims to appeal to both Minecraft fans and McDonald’s customers by offering a range of collectible toys, digital games, and special menu items. The tie-in with the release of A Minecraft Movie adds an extra level of excitement for fans of the game, who can now enjoy their favorite characters and items in both the virtual and real world. With the release of the Nether Flame Sauce and the McDonald’s Add-On pack, the promotion offers something for everyone, from younger players to adult fans looking to enhance their gaming experience with exclusive content.
