A ‘party plane’ with DJs and drinks will fly from Dubai to an electronic festival in Egypt this summer, marking a first-of-its-kind flight for the Middle East. This initiative reflects a growing trend in the region where entertainment and tourism are being elevated into high-end lifestyle experiences. It also highlights the cultural diversity within the Middle East where more liberal attitudes towards entertainment are evident. The flight is part of a wider regional push to diversify energy-dependent economies by investing in cultural soft power and premium leisure offerings aimed at both Middle Eastern elites and global travelers.
The exclusive one-way charter flight, known as AIRBOX Dubai, will offer live DJs and drinks—including alcoholic beverages—to Sandbox Festival ticket holders as a pre-party for the event. The flight is a collaboration between Moe’s Records, a UAE-based global dance music label launched in 2024, and Sandbox Festival, an annual electronic music event in Egypt. The flight is operated by Escape Code, a luxury travel concierge service based in Egypt. The details about the aircraft type and seating capacity have not yet been disclosed. The Red Sea beachfront festival produced by Cairo-based events company Nacelle draws a global crowd for three days of music and art.
Similar ‘party flight’ experiences have been successful in Europe, notably with Tomorrowland’s “Amare” plane, in partnership with Brussels Airlines, featuring custom lighting and themed music. DJs have also entertained passengers on Ibiza-bound flights from Britain. Some Instagram users have expressed excitement over the AIRBOX Dubai flight, while others have raised concerns about safety and staying sober. The flight is scheduled to depart on the morning of May 7, 2025, from Al Maktoum International Airport in Dubai, landing at Hurghada International Airport in Egypt.
This unique party plane flight from Dubai to an electronic festival in Egypt highlights the evolving landscape of entertainment and tourism in the Middle East. The initiative signifies a shift towards offering high-end lifestyle experiences as part of a wider regional push to diversify energy-dependent economies. The partnership between Moe’s Records and Sandbox Festival reflects a growing trend in the region to invest in cultural soft power and premium leisure offerings aimed at both Middle Eastern elites and global travelers. The flight is expected to be a one-of-a-kind experience for those attending the Sandbox Festival.
The AIRBOX Dubai flight is anticipated to draw a crowd of music enthusiasts and party-goers seeking a unique and entertaining flight experience from Dubai to Egypt. The collaboration between the dance music label Moe’s Records, Sandbox Festival, and the luxury travel concierge service Escape Code aims to provide passengers with a memorable experience before arriving at the festival. Similar ‘party flight’ experiences have been successful in Europe, and this initiative in the Middle East reflects a desire to offer premium entertainment options for travelers in the region.
The AIRBOX Dubai flight is scheduled to depart from Dubai on May 7, 2025, offering live DJs and drinks to passengers as they journey to the Red Sea beachfront festival in Egypt. The flight is poised to set a new standard for travel experiences in the Middle East, catering to those seeking a unique and entertaining start to their festival experience. As the region continues to invest in cultural soft power and premium leisure offerings, initiatives like the party plane flight from Dubai to Egypt underscore the vibrant and diverse entertainment landscape emerging in the Middle East.