Solo travel has become increasingly popular in recent years, with more and more holidaymakers seeking trips that promote self-reflection and individual well-being. The American Express 2024 Global Travel Trends Report found that 76 per cent of Millennials and Gen-Z planned on taking a solo trip in 2024. This trend is expected to continue in 2025, with a 90 per cent growth in solo travel searches reported by Airbnb. Despite the growing popularity of solo travel, solo travellers often face challenges such as package holiday supplements and safety concerns.
One of the main challenges faced by solo travellers is the additional cost they may incur when booking a holiday package. A phenomenon known as the ‘singles tax’ can see solo travellers paying over €2,000 more for their holiday package, as most deals are calculated based on a minimum of two people per booking. However, several travel agents now cater specifically to solo adventurers, offering single traveller deals with no supplements. Companies like Travel Republic, TUI, Intrepid, Jet2holidays, and Riviera Travel are among those offering trips for solo travellers.
To avoid extra charges and find the best deals, solo travellers are advised to search for single traveller deals through holiday booking websites and travel agents. Additionally, it is recommended to read reviews and research a destination’s ‘solo travel friendliness’ to ensure a safe and enjoyable experience. For those looking for European destinations, Italy, Spain, Iceland, and France are among the top spots recommended by luxury travel firm Kensington in 2025. Italy is praised for its cultural riches and culinary delights, while Spain offers a vibrant and lively experience for solo travellers. Iceland is highlighted for its raw nature and mystical landscapes, making it a dream destination for photographers and explorers.
Solo travellers can also consider taking a river cruise along the Rhine, Danube, Seine, Rhone, or Douro rivers with Riviera Travel, which offers dedicated solo trips without supplements. This option allows solo adventurers to explore iconic European destinations while meeting like-minded travellers. With the rise of solo travel, more travel companies are recognizing the demand for single traveller deals and are catering to solo travellers accordingly. By taking advantage of these specialized offerings and doing thorough research on destinations, solo travellers can avoid extra charges and have a memorable travel experience in 2025.
